The Gift Of Giving

By Dayna Marcum

The Gift of Time....it's something we all take for granted. No one really knows if we'll be around tomorrow, yet, we, as business owners and people in general, are intensely drawn to help one another--tomorrow. Daily we provide services, give jobs, advice, props, criticism--you name it, we want to give it. Freely. Except when it's inconvenient and requires more time.

Inconvenience hinders our ability to give the dough, the time and our attention. It's inconvenient to focus on life's little gifts or giving of ourselves to those who need us. So we give our money to the organizations that are in our faces, constantly. The ones with the money to get in front of us.

What about the little guy? Who's taking care of the little guys/gals in your community, keeping them off the streets so you don't have to look at them? Who's pushing g-ma in her wheelchair at the nursing home, making minimum wage?

Since these are hard subjects to grasp and we would much rather over-look the needs, let us make it easy to give to these people. Do you have a business? Do you give to a cause? If so, do you have a donate button for them on your site? If not, why not?

If you're concerned with being labeled, think of it this way. You have a personal connection with that charity, ministry, church or non-profit, right? That is a bond, by a personal tragedy you faced, in most cases. What if a prospective customer shared the same experience? And subsequently supported the same mission?

Do you think they would more than likely donate to them from your site? Then, be connected to your company through this common bond? Yes, it's likely and it's time to speak up, not sit back.
Make it convenient for people to give, and they will. Get your passion & purpose and gift out there in the open for all to see. Not only will you help your cause, but you just might gain a loyal following in the process.

Let us give the gift of giving the gift.

How do I do something like this, you ask?

Suggest the following to the cause, ministry, church or outreach program you support (if you don't support one yet, find one close to your heart):

1. Ask them to go sign up with paypal through their compliance department compliance@paypal.com

(I have no affiliation with paypal, but they're the only one's that I know of with this option)
2. Get a donate button for you to put on their donor's websites....they'll love you more than ever..

......and it only cost you a little bit of time.....for the ultra-motivated, go and give 10% of your net profits to a mission outside your business-don't think, just act.

Mission Completion.

Dayna Marcum,
Native Houstonian and former executive recruiter entered the internet industry in 2006, and has found a niche in educating small-mid sized businesses on the real world of the internet, through various tools including internet education, affiliate & referral marketing campaigns for small business and competitor integration.