Market Your Home Like A Pro



By Raynor James

Professional advertisers tend to pull in excellent salaries due to the fact that they know how to sell anything. When it comes to selling your own home, start thinking like a pro.

Marketing is the key to selling your own home, and whether you work for a multi billion dollar advertising agency, or whether you simply want to sell your home, the tricks of the trade remain the same.

By now, you have probably heard all about posting flyers all across your town and placing a few signs upon your lawn, but there are some other advertising tactics that you may not have thought about yet. Sometimes, selling your home can border on the obsessive when it comes to marketing and advertising, but know this - those that go to all extents to market their home often come out on top. If you want to sell your home for the price that you have in mind, keep reading.

Let's start with the internet. There are MLS listings and other paid services that are certainly worth your time, and then there are those websites that many people don't seem to think about when selling their home. Free sites such as Craigslist, Backpage, and MyFizbo are all excellent ways to begin marketing your home. Posting on any of the above sites is easy and self explanatory, and in most cases listing your home will only take a few moments of your time.

Websites are a great place to start, but there are other tricks that any superb advertiser will have up their sleeves, and that excellent advertising guru is about to be you. Head to your local office store and order a set of business cards with all your home information listed on them.
Once your business cards are all ready to go, take the habit of putting a card inside of every piece of mail that you send out. The idea here is to generate "word of mouth," which is also known as "priceless, free, advertising." Love the idea of creating your own business cards? Just wait - there are a few more, excellent, attention grabbing tips coming up.

The next thing that you will need to do is to become an email pro. Use your email in the same way that you would use the post, and start to send out weekly email flyers. Think about all those people that you have emailed over the years - how many of them are looking for a home right now? Advertising is the key to selling your home, and though it may seem frustrating at times do not give up. Keep on thinking of new and inventive ways to sell your home, and you will have more potential buyers than you can handle in no time at all.

Raynor James writes articles on real estate issues. You can list your home for sale by owner, FSBO, for 1 month free at her site - FSBOAmerica.org.

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