The real threat to Google

It's not the prospect of a Microsoft-Yahoo deal. The Web giant's bigger worry is the mobile phone in your pocket or purse. Here's why.
By BusinessWeek

Google's biggest threat may not be Microsoft (MSFT, news, msgs) or Yahoo (YHOO, news, msgs).

No, one of the most formidable challenges facing Google (GOOG, news, msgs) is likely sitting in your pocket or purse. It's your cell phone, and it will put added pressure on Google and other Internet companies to revamp the way they handle online marketing.

As more people use cell phones -- with their tiny glass screens -- to gain access to the Internet, Google and other online advertisers will have less space, or what's called ad inventory, in which to place marketing messages for customers. Google makes money selling ad inventory and a cell phone just doesn't provide much room for it.

Google can fit about 10 ads on a standard computer screen. (If you look at Google search results on a PC monitor, paid ads are the listings at the very top and along the right.) But on your cell phone, if you type in a search query at google.com you get only one or two paid ads in response.

Imagine the horror that would befall your business if a large slice of what you sell suddenly disappeared. A similar fate could befall companies that depend on online advertising, as small screens become the gateway to the Internet.

No one's suggesting that consumers will abandon standard computer screens overnight. And early research shows that mobile advertising may be more effective than standard online advertising, suggesting that it will be more lucrative for the companies that rely on it. Still, the shift is coming fast enough that Google must start preparing now.

It was Apple (AAPL, news, msgs), a frequent Google collaborator, that tipped the trend. Consumer use of mobile Internet in the United States has longed trailed that of Asia and Europe, where standardized cell networks made it easier for handset makers to produce gadgets that tap the Web at blazingly fast speeds. But in the summer of 2007, Apple rocked America by launching the iPhone. The computer maker wasn't the first to put the Web on phones, but for many consumers, the iPhone made the experience more robust.

Almost two-thirds of Americans have had some experience with mobile Internet use, and the adoption trend is most pronounced among teens and young adults, according to Pew Research Center. About 60% of adults 18 to 29 use text messaging every day, compared with only 14% of their parents. Nearly one-third of young adults use mobile Internet. This is the future; people take their media habits with them as they age.

So, as Apple and demographic trends thrust the mobile Internet upon us, how will advertisers and we consumers of electronics respond?

Google will try to expand ad "shelf space," especially by redesigning cell-phone software. In November, Google announced it was launching an Open Handset Alliance to design a new operating system, code-named Android, which would provide a "truly open and comprehensive platform" for cell-phone users. A few scratched their heads as to why Google would get into the cell-phone interface business. But now it's clear: Web screens will soon be two inches wide, and Google wants a say in what fits on that tiny screen.

Our bet is that the new Android interface will encourage mobile device users to flick through multiple layers or pages, similar to the iPhone album-art menu. This would create more room for ads.

Expanding the visual ad inventory will be crucial for Google, as evidenced by the recent announcement that it will begin selling small display ads on cell-phone screens.
Another implication is that consumers may have to start paying for "free" stuff.

Sure, there's a lot that's free on the Web now, as many, including Chris Anderson of Wired, have noted. Yet, even Anderson notes that most "free" content models really just transfer the hidden cost from you to third-party advertisers, who subsidize your content in hopes of getting attention. If online social media such as Twitter, Facebook or Digg can't figure out ways to entice money from advertisers, they'll have to grab it from you.

Our hunch is that free content systems may stick to the big Web pages, where more ads can fit. For tiny screens, systems such as Twitter that work well in small detail will eventually have to charge, make money some other way or go away. Consumers push back on paying for something that is already free, so the only solution may be to keep ads very minimal -- and very personal.
Which brings us to one of the biggest implications of wider use of the mobile Web. Advertisers will increasingly rely on personalization.

Today, collections of Web sites known as ad networks track consumer behavior across multiple sites, and then shoot targeted ads to users. This behavioral targeting approach, found via WPP Group's (WPPGY, news, msgs) 24/7 Real Media, Blue Lithium, Tremor Media and other Web networks, often results in ad response rates five to 10 times higher than standard banner ads.
Personalization works, and several companies are devising ways to make it work better.
Microsoft recently filed a patent application that would use offline data such as credit-card transactions, estimated physical location (from cell-phone towers) and TV viewing habits to serve you a customized ad the next time you go online. (Microsoft owns and publishes MSN Money.)

The fact that you bought cleats for your kids this morning, went to a high school football game in the afternoon and turned on ESPN when you got home would conceivably trigger a personalized sports ad on your cell phone.

ComScore (SCOR, news, msgs), the Web site ranking service, is taking a different approach, using "biometric signature" profiling to match the keystrokes and mouse-click patterns of different users on a single computer. The idea here is to get beyond the gadget to the individual user who touches it. The system can identify whether Dad or Mom or Sis is sitting at the keyboard, and then match the individual user with a rich profile of demographic data to improve ad targeting.

Pondering all this, we called Marc Rotenberg, executive director of the Electronic Privacy Information Center, to see what concerns privacy groups might have about a future where marketers track your every move.

Personalization is actually a great idea," Rotenberg said, "but it should be done in a way that doesn't require detailed data collection" about an individual.

It's a nice hope -- that advertising and Google can survive in a world where the ways to reach consumers via glass screens grow smaller and smaller. But we suspect hyperintrusive data profiling is coming fast.

After all, Internet screens will soon be a lot smaller. And no company as rich or as smart as Google will give up so crucial a slice of sales without fighting back.

This article was reported and written by Ben Kunz for BusinessWeek.

10 Killer Texting Tricks

By Rick Broida, PC World


Text messaging isn't just kid's stuff anymore. Use these amazing online tools to turn any SMS-capable phone into a productivity powerhouse.

To many people over 30, text messaging can seem like one of those strange, complicated behaviors only teenagers understand. In reality, it's one more great tool in your productivity arsenal, right up there with e-mail and instant messaging.

In function, texting treads a fine line between those two communication capabilities, essentially serving as a basic form of e-mail for even the simplest of today's cell phones. Text messaging relies on a decades-old technology called SMS -- Short Message Service -- that's used to relay brief messages (usually no more than 160 characters, equivalent to a couple of average-length sentences).

Teens typically use texting for trivial cell-to-cell communication ("WHERE R U?", "AT THE MALL!"). But savvy travelers can leverage SMS for a whole lot more. Let your thumbs do a little walking (over your phone's keypad) and you can check flight status, update your calendar, track a package, check your bank balance and get driving directions to almost anywhere.

You don't even always need your thumbs: Some services let you send messages and retrieve information using just your voice. Best of all, most of these text-messaging marvels cost nothing to use -- though you'll want to check with your carrier to see how many messages (if any) are allowed as part of your monthly plan.

1. Remember Your Appointments and Schedule New Ones
Can't remember what time your next meeting takes place? If you're a Google Calendar user, you can find out in a flash: Just send a message with the word "next" to GVENT (dial 48368) and you'll get back the time and details of your next scheduled event. Send "day" for a full list of today's appointments and "nday" for tomorrow's.

Google Calendar also lets you add new events via SMS -- and you can use plain English to do it. For example: "Lunch with Joe at Panera Bread tomorrow at noon." Shoot a message like that to GVENT, and Google will add it to your calendar with all the appropriate details.

Finally, you can configure Google Calendar to send automatic reminders in advance of an event. For any existing entry, click Edit Event Details, then Add a Reminder. Choose SMS from the list of options, and then specify how far in advance of the event the notification should arrive.

Before you can leverage Google Calendar's SMS features, you have to configure it for use with your phone. In your Web browser, open Google Calendar and click the Settings link, then choose Mobile Setup. Follow the simple cues to enable cell-phone notifications, and you're all set.

Of course, Google Calendar isn't the only game in cyberspace. Services like PingMe and Sandy can deliver notifications to your phone and process new reminders that you send from it. And Kwiry helps you remember things you're supposed to do by routing text messages created on your phone to your e-mail inbox.

2. Track Packages, Calories and Cash
A number of Web services now offer alerting and information options via SMS to help keep you in the loop. For example, are you dying to know when your newly ordered MacBook Air will arrive? Forward your delivery-confirmation e-mail to TrackMyShipments.com, and you'll subsequently receive SMS updates on your package's status, location and delays (if any). You can also monitor your own shipments by sending its tracking number to a special e-mail address.
If you're watching your weight, Diet.com can help you count your calories. Text any major restaurant chain's name and menu item to DIET1 (dial 34381) and Diet.com will shoot you back the nutrition stats: calories, fat, carbs and protein.

Quicken Online can send you a text-message reminder when a bill is due, so you won't have to worry about racking up late fees. Other Web-based money managers like Buxfer and Mint offer even more SMS-alert options: They can notify you of low balances, unusual spending and large deposits (such as a paycheck). You can even record transactions (great for tracking expenses on the run) or request an account balance.

3. Compose Text Messages with Your Voice
Most people who hate text messaging do so for the simple reason that it's such a hassle to compose messages using a cell-phone keypad. You could always upgrade to a keyboard-equipped phone like the AT&T Tilt, LG Voyager or RIM BlackBerry Curve, but even those models are "all thumbs" when it comes to text input. Plus, it probably seems excessive to spend hundreds of dollars on a new phone just for the sake of easier text messaging.

Instead, let your voice do the legwork -- or fingerwork. A free service called Jott will transcribe your spoken message into text and deliver it via SMS to anyone in your contact list (which you have to set up in advance on the Jott site). Just speed-dial Jott from your cell phone, say the name of the person you want to contact, and then start talking. (Remember to keep it short: Text messages can't be longer than a few sentences.) This is also a much safer way to send a message while you're at the wheel. (Note, however, that some states ban or discourage using the phone while driving, or are considering laws against it.)

4. Get Driving Directions
If your phone lacks GPS and you need to find your way between points A and B, let SMS be your guide. Before you hit the road, head to MapQuest in your desktop browser and input your destination. Once the site generates the driving directions, click the Send to Cell option and enter your cell number. In seconds you'll receive a text message containing a link to turn-by-turn directions for your route.

If you're away from your PC, tap Google SMS for on-the-fly navigation. Create a new message with your starting point and destination, then send it to GOOGLE (dial 466453). In return, you'll receive Google Maps directions in one or more text messages (depending on the length of the route). You can also get an actual map by texting "map" and your location.

Need directions but don't want to take your hands off the wheel? Dial 800-FREE-411, 800-GOOG-411 or DIRECTIONS (dial 347-328-4667) for voice-prompted assistance. State your starting address and where you want to go; all three services will whip up directions and shoot them to your phone via SMS. Best of all, they're free. You pay only standard calling and text-message charges.

5. Search Google From the Road
Google SMS offers more than just driving directions: You can text your way to stock quotes, movie show times, currency conversions and much more. The trick lies in remembering the proper syntax to receive the information you want. To access Google's glossary, for instance, your message should read "Define" and then the word. Looking for a particular business in your area? Send the business name (or category, such as "pizza") and the Zip code or the city and state. If you can't remember the proper format for a particular inquiry, just send "help" or "tips" to Google SMS (dial 466453), and the service will send you a cheat sheet.

4INFO offers a similar batch of SMS services, but adds helpful extras like package tracking and a Wi-Fi hotspot finder. You'll find fun stuff, too, such as jokes, drink recipes and pickup lines. You can also sign up for text-message alerts: 4INFO will send you the game scores for your favorite teams, educate you with a word of the day, and even deliver Craigslist ad updates (so you can swoop in the moment playoff tickets go on sale).

6. Keep Tabs on Flights ...
Jet-setters can also tap Google SMS and 4INFO for flight information. Just text your airline and flight number to receive up-to-the-minute arrival and departure times. If you'd rather have flight updates pushed to your phone, head to FlightStats, sign up for a free account, and then set up some Flight Alerts. The site will send you a status report up to three hours before departure, notifications of any flight delays or cancellations, and a notification when the flight lands (helpful if you're on airport-pickup detail).



7. … And Keep Tabs on Friends
Fans of Twitter, the micro-blogging service that lets others know what you're doing at this very minute, will find SMS virtually indispensable for sending and receiving updates. Start by configuring your Twitter account to support text messaging: Click the Settings link and then click Phone & IM. Follow the instructions to enable your phone, then set Device Updates to "on." (While you're at it, click the Notices option and set "sleep" hours so you're not bothered by new messages all through the night.)

To receive text-message updates from your friends and family, click the Following link in your profile and set Device Updates to "on" for each person. To broadcast your own updates straight from your phone, text your messages to 40404.

8. Transfer Files to Your Phone
Savvy users know that the easiest way to move a file between PCs is to e-mail it to yourself. So why not take the same approach for transferring a file to your phone? Unfortunately, it's not always that easy: Many phones balk at e-mail file attachments due to size or format. And what if your phone isn't set up to fetch e-mail anyway? Your only option is a traditional PC-to-phone connection, which usually requires a special cable or a complicated Bluetooth configuration.

Enter Beam It Up Scotty, a free Web-based service that leverages SMS to send just about any kind of file to your phone. Just browse your hard drive for the desired file -- document, photo, MP3, movie or whatever -- and then choose a compression setting. Beam It Up Scotty can automatically optimize video and audio files for mobile-phone playback and can compress other kinds of files for speedier transfer.

Finally, enter your cell-phone number. Within a few minutes you'll receive a text message containing a link to download the file straight to your phone.

9. Send Text Messages From Your PC
Suppose a text message arrives on your phone while you're sitting at your desk. Do you really have to peck out the reply on the phone's tiny keypad? Not if you know the recipient's phone number and carrier. Just fire up Outlook or any other mail client and compose your reply like an ordinary e-mail. The trick lies in knowing the proper way to address the message.

For example, e-mails sent to phones on the Sprint network must be formatted like this: phonenumber@messaging.sprintpcs.com. To send e-mail-via-SMS to a Verizon customer, use phonenumber@vtext.com. You can find a full list of carriers and their text-message addresses at SMS 411.

If you don't know the recipient's carrier or can't remember all those different suffixes, take a shortcut: Send your e-mail to phonenumber@teleflip.com. The free Teleflip service does the legwork for you, routing your message to the appropriate carrier. Whatever method you use, keep in mind that replies will come to your e-mail inbox, not to your cell phone -- which can be a good thing if you're spending the day at your desk anyway.

10. Archive Your Messages
Need to save an important message for posterity (or a pending court case)? In an ideal world, you'd simply connect your phone to your PC and copy the messages to your hard drive. Few phones can do that out of the box, however. But the free utility BitPim makes this possible for many models from LG, Motorola, Samsung and Sanyo. You'll also need a USB cable that's compatible with your phone; check with the manufacturer (or eBay) to hunt down the proper cable.

To preserve only a select few messages (and avoid the hassles of software and cables), check out Treasuremytext. This free Web service archives and manages all messages forwarded from your phone. Later, you can visit the Treasuremytext site to review your messages, add notes and organize them in custom folders.

10 Things Every Mobile User Should Know

By James A. Martin, PC World

Make your next gadget-laden journey as painless and productive as possible.

Before You Go
Take your iPod instead of your laptop. An iPod (and other portable USB storage devices) can hold computer files, Outlook data, Internet Explorer favorites, desktop wallpaper, and in some cases, applications. Connect the iPod to a borrowed PC, and voilà--it's like having access to your own computer. Later, sync the iPod with your PC back home. The Migo ($30) and MojoPac ($30) utilities each provide this capability.

Get your faxes as e-mail attachments. Send2Fax.com charges $2 per month plus 15 cents per page to forward faxes as PDF files in e-mail.

Post a reward in case your laptop is lost. Raise your chances of being reunited with a lost laptop by registering it with StuffBak.com. You'll receive a sticker to put on your notebook, informing others of a reward for its return. To contact you, the finder dials the toll-free number on the sticker or goes to the StuffBak Web site. A $6 sticker provides two years of free return service.

Pack your laptop bag with five essentials. You should always take (A) a grounded (three-prong) extension cord with at least three outlets so you can recharge multiple gadgets; (B) blank CDs, for transferring files to another PC or burning tunes to play in the rental car; (C) an RJ-11 phone cord, because you never know when you'll need one; (D) an ethernet cable, for the same reason; and (E) your AC adapter, with airline and car power adapters.

Research your seat. Before booking a flight, head over to SeatGuru.com. Charts reveal which seats on domestic and international flights have the greatest width and pitch and provide in-seat power ports.

Bonus Tip: Get a multipurpose, wheeled carry-on. Want to minimize the hassle of juggling two carry-on bags? The smartly designed, wheeled Victorinox Coliseum Wheeled Overnight Brief ($399) features an external pocket big enough to hold a laptop bag, plus a capacious interior for clothes, reading material, and other items. You can get it from retailers like Amazon.com.

On the Road
Get directions on your phone. The free Google Maps for Palm, BlackBerry, and other smart phones shows nearby businesses, gives directions, and delivers real-time traffic info (in 30 U.S. markets).

Use your phone as a modem. Most Bluetooth phones (and some others) include data-modem capabilities, enabling you to use your phone to connect your laptop to the Web wirelessly. Check with your carrier for a connection kit and compatible data plan.

Go to an airline lounge to stay connected. If there's no hotspot at the airport, you can often connect through a lounge. With a Priority Pass you gain admission into 500 lounges in some 300 airports. Standard membership is $99 per year plus $24 per visit. Also, some clubs now offer $50 day passes.

Find a hotspot. Listing more than 120,000 hotspots worldwide, JiWire.com is the place to go when you're sniffing around for a Wi-Fi connection. And its Hotspot Helper software ($25 per year; free ten-day trial) lets you locate hotspots offline, too.

Create your own hotel hotspot. Some hotel rooms still offer only wired broadband access. But a portable router--such as Apple's AirPort Express ($129) or Linksys's Wireless-G Travel Router ($100)--lets you create your own wireless network, so you're not shackled to the uncomfortable guest-room desk.

[via MSN]

Free Gifts With Mobile Phones - Making the Deal More Creamier!

By Cera Paul

One of the main factors which is responsible for the increase in the sale of the mobile phones is the free gifts which come as a part of the mobile phone deals which are available in the market.
The mobile phones are sold with a certain deals that are pretty beneficial at their face value. The most lucrative amongst them is the contract deal, which is one of the best offers which are available in the market.

The contract phone, as the name suggests, is a phone deal which is signed under a particular contract. The length of the contract varies, it can be from 6 months to 12 months to 18 months depending upon the suitability and the requirement of the user. The deal demands a specific some of money which serves as a fee to the contract. Then, the user is given a lot of incentives in terms of calling benefits like discount on the talk time, discount text message and so on. Plus, the choicest handsets like HTC Touch Dual, Nokia N95, Samsung G600, Sony Ericsson V640i etc.
come as a part of the deal, to be given away with the whole package. Plus, there are a lot of free gifts which also come as a part of the offer. These free gifts include Sony PSP, xBox 360 Elite, Nintendo Wii, iPod, laptops, free accessories and so on. Thus, these free gifts with mobile phones are pretty lucrative.

You can look for the free gifts in any of the phone shops on the World Wide Web. The online mobile phone shop would not only offer you the free gift but also some of the most perkiest deals. However, it is better to check out the various mobile comparison portals in order to get the most creamy deal out of all that are available in the market. Thus, phones with free gifts could be easily found from the internet.

To get some of the best deals and free gifts with mobile phones like HTC Touch Dual and Sony Ericsson V640i in UK, please visit the site.

Motorola Sidekick Slide - The Next Generation Mobile

By Samuel Herrick

The latest Motorola Sidekick Slide almost same as its predecessor with a measurement of 5.1 by 2.6 by 0.9 inches and a weight of 6.5 ounces. Of course the new Sidekick is a bit longer and heavier than its predecessors in spite of being a bit slim. The new model comes with a screen that rotates 180 degrees to reveal the keyboard underneath, no longer bulges out from the rest of the phone. The smart phone in its new version seems to be more natural during the conversation.

There is also a change in the place of the microphone and the speaker as both are now reversed in this new model Motorola Sidekick Slide. The availability of bumpers in a variety of colors has made it more attractive. The camera function existing in this is so realistic that while taking a photograph, it seems like an original camera.

The Sidekick II follows essentially the same 2.75-inch-diagonal TFT display as its predecessor model. The screen is a higher resolution on the slide, looks like the screen shot is common, but the rest of the info matches up. The attractive feature of this model is the readability of the 65,000-color screen in direct sunlight. The T-Mobile Sidekick II' have the familiar Jump and Back buttons same as its predecessor. But the latest model comes with a four-way directional control on the left side of the phone that lights up when a call or message is received.

The T-Mobile Sidekick II robust feature set is almost the same as the predecessor. Motorola Sidekick has a host of messaging applications, including email and instant messaging features. It has the ability to store 2,000 contacts along with other attractive features like a notepad, a calendar, a to-do list, 12 polyphonic ring tones, and a vibrate mode. It has a 1.3 Megapixel camera, music player, and microSD slot for added storage. The Sidekick also has a USB port, making things easier.

Samuel Herrick writes about mobile phones deals. Let's review of Motorola Sidekick Slide from coming soon mobile phones.

Small Business - How to Reach Your Customers Via Mobile Phone

By Andrew Grant

One of the greatest benefits that comes from technology is that the cost of communicating with your customers and prospects keeps getting lower and the number of opportunities to interact with them keeps increasing.

E-mail and websites are an incredibly cheap resource and once you have captured a customer's contact details, you can send them information at any time you like. If it is good information they will actually thank you for it. One area of technology that is growing even faster is mobile phones.

Did you know that at the end of 2006, there were over 2.7 billion mobile phone users in the world? Do you reckon there might be a few prospects for you among them? If you have the type of business that relies on getting timely messages to customers then this has to be an area for you to explore. Here are a few suggestions:

• Appointment reminders for medical checkups, hairdressing, eye tests
• News bulletins in your sector, price fluctuations, opportunity alerts
• Stock availability, special offers, time limited promotions
• Despatch and delivery alerts

Admittedly the cost of delivering SMS text messages is greater than e-mails; typically a few cents per message, but used selectively, SMS is an excellent way to tie your customers even closer to you than ever. Don't worry, you won't have to pay someone to sit and send text messages all day; simply load your list of customers and phone numbers into a spreadsheet, email it to a suitable text processing provider and they'll do the rest.

The great thing about phone messaging is you can contact your audience wherever they are. Most people can only receive your e-mails when they are in front of a computer, but nearly everyone carries their cell-phone wherever they go. Your business can be right there, in their pocket.

For more ideas on how to master the essentials of Small Business Marketing, take a look at the inspirational, self-study course; Small Business Big Ideas at http://www.marketing-is-easy.com where you can also subscribe to my free Marketing Tips Newsletter.

Mobile Logos - Redefining Definition

By Gian Bryan

The mobile phone industry is a fast growing and competitive place. With tremendous potential, and demand and productivity walking hand in hand, the future looks bright. In this scenario, more than ever, there is a need for the companies to appeal to a vast global audience. Here Mobile logos are very effective, for these help immensely in the branding of the companies.

Unlike the popular perception, the mobile logos are not literal to the product. For in that had been the case, then there would be a mobile phone in every logo. And with the dynamic market, it quite makes sense that the mobile logos should speak much more than mere depiction of the product. What is most compelling form of mobile logo designing nowadays is the play with font and typography. You see the mobile logo of NOKIA, it has a special font size, that's it. And that speaks volumes. Another way of branding is by distinguishing with colours. From T-Mobiles rather brash magenta, to Oranges orange, to Motorola’s black, the market is open and very widely appealing colours have been used. And for others you want a little more money and creativity, the mobile logos come with 3D effects. Vodafone, Sony Eriksson, 3 and a few others, have 3D elements in their logos. This is an interesting development in the evolution of mobile logos for improvements in printing technology, gradient logos are now easily achievable working across both print and screen media.

The bottom line remains that all the mobile logos have a generic appeal. These logos are very “safe” and carry across global cultures and nationalities without causing offence – quite an important thing to consider when marketing on a global platform. Perhaps what would be more interesting to watch, is the market appeal when the manufacturers make logos specifically for a target group. As of now, the growth curve of mobile logos seems very stagnant. But since they are working, there is also no immediate threat to their branding strategies.

Gian Bryan is a webmaster of the site. Polyphonic Ringtones , Download Mobile Games

Benefits You Avail Through Pay As You Go Mobile Phone

By Lilly Sienna

Choosing an appropriate mobile service provider is the most important thing to consider while buying a new mobile phone. Buyers often get confused about thinking whether they ought to go for a contract mobile phones or simply they need to get an pay as you go mobile phone. You will find numerous buyers castigating the pay as you go mobile as a costly affair. Each scheme has their own benefits as well as disadvantages. And so it is with pay as you go mobile phones. Thus, it is more important that you discover all the advantages and disadvantages attached with both of it.

Pay as you go mobile phone allows you facility to choose the mobile service provider you wish. Through it you are free to switch to other service providers if you are not happy with the service of current network provider. In contract mobile phones, you do not have such facility, as once you have availed the service, you are fixed to use their service forever. Unlike it, pay as you go mobile phone service gives you freedom to switch to any other network you wish. This way you can have a better network service of your mobile.

The next advantage of having a pay as you go mobile phone is that it is cheaper than contract mobile phone. In fact, technocrats advice that for mobile phone users who are not heavy caller, this phone is best to avail. This service lets you avail a plan among many of plans available which keeps your budget totally in limit. The another advantage of having this mobile phone service is that you can buy the mobile handset at economic rate. Cheaply available in the market, these phones are compatible with any SIM card you wish to have. Thus plenteous of benefits attached with this phone make it very popular among mobile users in UK.

Lily Sienna worked as a sales manager in a mobile retail store in the UK. She has an in-depth knowledge about various makes and models of mobile phones, iPod and their accessories. The article given here covers the arena of pay as you go Sim cards and O2 Pay As You Go Sim Card

Need of Modern Times - Sim Free Mobile Phones

By Deshawn Jon

There can be no arguments on the fact that a world without mobiles is unthinkable. If one leaves his home without mobile he feels incomplete and is always worried that he might be missing out on some urgent call.

The mobiles that are in demand these days include such mobiles which are less complicated so that the owner can easily use all its features. The latest in the line of such easy to use mobiles is the Sim free mobile phone.

The reasons for its popularity are many. First of all it guarantees complete freedom without getting into any type of contract with mobile network operator, all that one is required to do is to put in a Sim card of the network that one prefers and get and stay connected wherever one might go.

The Sim free mobile phones are extremely user friendly another reason why they are being lapped by the public and gaining on popularity with every passing day. This demand of Sim free phones, which is now gaining the form of mammoth proportion is being met by leading mobile manufacturers like LG, Motorola, Nokia, Samsung etc.

The mobile companies are also taking full advantage of this craze of public that has swung hugely towards Sim free phones. They are now launching Sim free mobiles with a host of innovative designs and high performance 3G and HSDPA enabled tools. All that one is required to do now is to simply pick the handset of latest design and fashion suiting his requirements and demands. It would not be a misnomer to state that its popularity will only increase in future.

We at Mobile Phone Deals are offered free latest handsets as a part of contract like Sim Free Mobile Phones deals with lots of offers and free gifts.

Orange Mobile Phones - Designed to Perform

By Alice Erin

Orange is one of the major mobile phone operator as well as Internet service provider in UK. Infact, it is one of the 'Big 5' of the UK mobile service provider that offers more than just voice services in both contract and pay as you go deals. Recently, Orange even ran a huge campaign to advertise their new 3G services to enhance its data services and thereby providing its customers with the advantages latest mobile technology has to offer. In order to give them better services, it is imperative that the users have compatible handsets.

In order to empower their customers, Orange finally have came up with their own series of Orange Mobile Phones that can fully utilize the wide array of services on offer – be it network specific services like 3G or other mobile phone applications like PIM. Orange mobile phones are collectively known as Orange SPV range – a line up of highly functional mobile devices designed keeping in mind the professionals who demand more than just basic voice functions. All Orange mobile phones are generally smartphones with Windows Mobile as their operating system. This makes these handsets extremely useful to professionals and businessmen to continue doing their work even while on the move.

The current crop of Orange Mobile Phones are very popular among the high end mobile phone users in the UK. The Orange SPV E650, for example, works on the latest Windows Mobile 6.0 operating system, includes all high end connectivity options and tools possible, yet retain the 'normal' mobile phone looks. The handset even has a QWERTY keypad up its sleeve – literally.

Similarly, all otherOrange mobile phones , be it the smallest of the lot Orange SPV M500 or the master communicator and highly functional PDA – Orange SPV M3100, offers the best possible ratio of price and functions. All these coupled with a wide range of plans to custom fit your lifestyle makes each and every Orange mobile phone deal irresistible.

Orange Mobile Phones

Alice Erin is associated with internet marketing. He has written several articles related to Mobile Phone Deals

Sim Free Phones

Feel Free with Sim Free Mobile Phones

By Deshawn Jon

Sim Free mobile phones remain the most trusted and the most traditional method that a mobile phone user can rely upon, for the purpose of staying connected. We all thought that this trend had been lost in the oblivion with the advent of the more tempting offers like contract mobile phones or pay as you go deals. But the trend wasn't gone, it was working at its own pace, and always had its niche customers. However, the present times is witnessing a resurrection of this trend... all over again. The fervour about these sim free mobile phones isn't inexplicable, but it is greatly helpful for many, who find this as the most convenient method of communication.

The sim free mobile phones are actually bought directly from the mobile phone dealers without getting hooked in any of the alluring pay as you go or the contract mobile phone offers. The latter may look more exciting to you but they have their own drawbacks that always remain concealed beneath their perky looking forefront. Contrasting the above phenomena, sim free mobile phones look very expensive from outside but they have their unsaid advantages.
Perhaps, this has made them so much popular once again in the mobile phone markets around the world. Nearly, every player is coming up with their own sim free mobile phones.

Basically, sim free mobile phones are Subscription Identity Module independent that gives them freedom from the shackles of the terms and conditions of a specific service provider. They are also greatly helpful for those people who are frequently travelling abroad and they have to shell a fortune to pay their international roaming expenses under their service provider. Instead, they can directly make use of a local sim card and can easily end up saving a lot of bucks.

Sim free mobile phones wouldn't let you remain tied to a particular network for a particular period of time. You can easily switch over to the network of your choice according to your own need and suitability. Thus, allow yourself a breath of fresh air and release yourself from the bonds of your contract mobile phone deal. Enjoy the benefits of sim free mobile phones!

We at Mobile Phone Deals are offered free latest handsets as a part of contract like Sim Free Mobile Phones deals with lots of offers and free gifts.

How To Install Bluetooth Mobile Phone On Pc

By Karan Kapoor

So you have bought new bluetooth enabled mobile phone and now you want to install it on your pc. Read this article.

In this article , i will teach you that how can you install bluetooth mobile phone on your PC. If your mobile phone can also communicate with your computer over a Bluetooth wireless network to perform tasks such as contact synchronization or file transfer, then use Bluetooth Devices in Control Panel to install your mobile phone.

1. Attach or turn on the Bluetooth radio adapter for your Windows XP computer.

2. Set up your mobile phone so that Windows XP can find it. Setting up your phone includes: Turning it on Making it discoverable (or visible) Giving it a name (optional) If you are not sure how to set up your phone to make it discoverable, read the documentation for the phone.

3. Open Bluetooth Devices in Control Panel.

4. On the Devices tab, click Add

5. Follow the steps in the Add Bluetooth Device Wizard.

Notes

To open the Bluetooth Devices on your computer, click Start, point to Settings, click Control Panel, and then double-click Bluetooth Devices.

The passkey and encryption features help to secure your data. However, these and other security measures can be compromised or fail, and, if that happens, your data could be visible to or accessible by other devices or computers within range. Therefore, Bluetooth wireless technology should not be considered completely secure.

To install your Bluetooth device on computer, refer to the instructions that came with the device.

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